CTS Eventim Thrives Amidst Economic Crisis, CEO Shares Insights
Klaus-Peter Schulenberg, CEO of CTS Eventim, has shared insights into the current state of the cultural events industry. Despite the economic crisis, the ticketing company is thriving, surpassing its 2019 results with significant growth rates.
Schulenberg attributes this success to the enduring demand for cultural events, even during challenging times. He notes that concerts and other live experiences serve as an escape from everyday life, driving increased demand for events near me.
The CEO also acknowledges the importance of culture and the role of quality and demand in pricing. However, he is aware of the rising personnel and production costs post-pandemic. Despite these challenges, CTS Eventim is not feeling the economic crisis, adopting hybrid ticketing models that cater to growing organisers and medium-sized companies seeking structure and professional support.
Schulenberg believes in making cultural events affordable for all, not just wealthy segments. He supports the idea of social tickets for cultural events, recognising the need for inclusivity. However, he also notes the challenge of rehiring employees who left the industry during the pandemic.
CTS Eventim, under Schulenberg's leadership, is not only weathering the economic crisis but also growing beyond its 2019 results. The company's success is driven by a strong demand for cultural events and a commitment to affordability and inclusivity, despite the challenges posed by rising costs and the need to rebuild the workforce.
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