Havas Media Group Taps Greg James to Steer its Global Reformation Plans
Greg James Takes on New Role as Global Chief Transformation Officer at Havas Media Group
Greg James, a long-standing member of Havas Media Group, has been promoted to the role of Global Chief Transformation Officer. In this strategic position, James will be responsible for driving and overseeing transformation initiatives across the company, aiming to enhance global operations and media investments [1][4].
James joined Havas Media Group more than 15 years ago and has been a significant contributor to the strategic direction of the company. His leadership has led to the implementation of initiatives like the Social Equity Marketplace and BIPOC Media Network, which have played a crucial role in shaping Havas Media Group's focus on conscious advertising [5][6].
In his new role, James will lead the strategic development of Havas Media Group's client experience team, a significant aspect of his responsibilities as CTO. The client experience team will be under his leadership, and he will oversee their strategic development to improve the company's interactions with clients [2][3].
James has also been instrumental in shifting Havas Media Group's focus towards new areas, including the network's Meaningful Media proposition and its media planning system Mx. He was also key in Havas Media Group joining the Conscious Advertising Network [7][8].
James' new role as CTO at Havas Media Group encompasses leading the strategic development of the client experience team. This will be a key focus for him, as he works to position Havas Media Group for growth and innovation in the evolving media and marketing landscape.
References:
- The Drum
- Adweek
- Campaign Live
- Ad Age
- Havas Media Group
- Havas Media Group
- Havas Media Group
- Havas Media Group
In his new role as Global Chief Transformation Officer at Havas Media Group, Greg James will oversee the strategic development of the client experience team, with a focus on enhancing the company's interactions with clients. Furthermore, James' leadership will be crucial in driving transformation initiatives across the company, with the goal of improving global operations and media investments.