In Egypt, Valu and MobileMasr introduce country's inaugural Peer-to-Peer Buy Now Pay Later (BNPL) platform for second-hand smartphones

In Egypt, Valu and MobileMasr introduce country's inaugural Peer-to-Peer Buy Now Pay Later (BNPL) platform for second-hand smartphones

Valu and MobileMasr Partner to Launch Peer-to-Peer Buy-Now, Pay-Later Service for Pre-Owned Smartphones in Egypt

In a groundbreaking move, Valu, MENA's leading universal financial technology powerhouse, and MobileMasr, Egypt's first tech-driven platform for second-hand electronics, have joined forces to launch a peer-to-peer Buy-Now, Pay-Later (BNPL) service for pre-owned smartphones in Egypt.

This partnership introduces an entirely new way of transacting in Egypt's peer-to-peer economy, providing a secure, flexible, and accessible platform for buying and selling second-hand mobile phones.

Wael El Ashry, Founder and CEO of MobileMasr, expressed that the partnership is a natural next step for MobileMasr in its mission to make second-hand electronics safe, simple, and financed. Walid Hassouna, CEO of Valu, stated that the partnership reinforces Valu's mission to empower individuals with innovative financial solutions.

The Egyptian second-hand mobile market is rapidly expanding but remains largely informal, cash-driven, and unregulated. This partnership aims to make second-hand devices more affordable and extend their lifecycle, reducing electronic waste.

The service allows individuals to buy and sell mobile phones directly from one another using Valu's flexible payment plans and MobileMasr's patented diagnostic technology. The transaction is securely archived after being completed.

The buyer can select Valu as the payment method and receive a payment plan of up to 60 months, with a limited-time offer of up to 12 months with 0% interest, 0% purchase fees, and 0% down payment.

Seller payouts are processed by MobileMasr within four working days. The process includes product verification, identity cross-verification with location validation, secure QR code checkout, and auto-generated e-contracts that protect both parties.

To ensure security, the buyer and seller are asked to cross-validate their national IDs during the transaction. MobileMasr's system confirms product details to ensure accuracy and security during the transaction.

The partnership aligns with environmental sustainability goals by extending the lifecycle of second-hand devices. It opens up a new growth horizon for Valu, moving beyond the traditional merchant-focused BNPL model and tapping into the Peer-to-Peer market.

This collaboration marks a significant step forward in the digital transformation of Egypt's second-hand mobile market, providing a secure, accessible, and environmentally friendly solution for buyers and sellers alike.

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