Leiten Müller, head of Leadernet, discusses his professional journey, stating, "Dancing proved to be a valuable talent for me."
In the bustling economic scene of Vienna, the name Paul Leitenmueller is synonymous with evening events. From a national champion in apparatus gymnastics to the owner of Austria's largest business network, his journey is an inspiring blend of determination and resilience.
Leitenmueller's words paint a vivid picture of his early years. A performance gymnast who became a ballet dancer, all while balancing school and his passion for dance. His parents, particularly his father, a first-league footballer, were initially skeptical. Yet, his mother found his ambition amusing, and at 14, he found himself at the ballet school in Linz, where he also met his future wife.
The decision to transition from ballet came when Leitenmueller felt the need for a more grounded lifestyle to start a family. He combined his love for dance with academic pursuits, attending the course for advertising and sales at the WU while continueing his ballet career. His hard work paid off, and he landed the role of a spa director in Baden, catapulting him into the world of event marketing.
His pioneering work in Baden brought in 756,000 overnight stays for the city. This success caught the attention of Frank Stronach, who appointed him the CEO of Magna Racino Austria. However, the vision did not materialize, and Leitenmueller learned the harsh reality of relying heavily on financial backing.
Post Magna Racino, Leitenmueller ventured into journalism, creating a digital newspaper that prioritized speed, excitement, and monetization. Today, the company, now known as Leadersnet, hosts 2,000 events annually, produces five stories each week, and boasts 26 employees and 20 freelancers. In 2024, it generated 4.9 million euros in revenue.
Leitenmueller's approach to information combines people's vanity and economic insight, attracting a wide audience. His platform offers more than TikTok, requiring readers to read and engage beyond virtual communication. While the German market remains untapped, Austrian clients appreciate the unique blend of Austrian wit and business insights.
Leitenmueller expresses concern over the declining reading skills and advocates for the importance of hard work and physical performance. His career trajectory is a testament to the power of determination, adaptability, and the fusion of diverse skills.
What about Leitenmueller's decision to leave ballet and pursue a more grounded lifestyle, such as attending the WU for advertising and sales, influenced his future career in finance, business, and journalism?
Considering Leitenmueller's experience as a spa director, CEO of Magna Racino Austria, and the founder of Leadersnet, what advice might he have for individuals seeking careers in the finance, lifestyle, fashion-and-beauty, or business industries?
Given Leitenmueller's concerns over declining reading skills and his belief in the power of determination, adaptability, and fusing diverse skills, what strategies might he advocate for professionals looking to succeed in the fields of finance, careers, or journalism?
