Modified law titled "Advertising Regulations Update"

Hey there! Time to dive into the latest on gambling advertising in Ukraine.

• This also applies to all forms of print media (except specialized ones dedicated to gambling), outdoor advertisements, goods (like clothing) primarily intended for people under 21, and events attended by individuals under 21.
• In addition, the stripped-down outer and inner surfaces of transport vehicles and metro stations will be off-limits for gambling advertising.
• It's important to note that these restrictions come from recent changes in the law, with the KRAIL being granted increased control over gambling organization and conduct. The commission can impose penalties of up to $50,000 on violators.
• However, these powers may be short-lived. A bill has already been submitted to parliament that proposes the dissolution of KRAIL.
• But let's take a quick look at why these changes are happening. Gambling was actually legalized in Ukraine in August 2020, after being banned since 2009. However, the sector has faced increasing scrutiny due to low reported revenues and concerns like tax evasion and social harm.
• In response, the government liquidated the existing regulatory body, the Commission for Regulation of Gambling and Lotteries (CRGL), in December 2024, and introduced several gambling advertising restrictions.
• A new regulatory agency, called PlayCity, was established and is set to begin operations by April 2025 to better regulate the sector. PlayCity is tasked with protecting consumers and licensees from corruption, ensuring responsible gaming practices, and implementing mandatory time limits and personal spending limits.
• This new agency will likely focus on protecting minors from gambling advertising as well, though specific, detailed provisions on this matter are yet to be made public. Historically, such restrictions often entail bans or severe limitations on gambling advertising in media accessible to minors, as well as bans on sponsorship or promotion at events attended by under-21s.
• So, the gambling landscape in Ukraine is experiencing some major shifts to maintain safety and regulatory control. Stay tuned for updates on these developments!

Modified law titled "Advertising Regulations Update"

Starting in certain linear and audio media, as well as a variety of publications catering to children and young adults, gambling advertising will be completely banned.

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Sources:

1. LegalIFI. (2021, December 1). Ukraine’s new legal framework for gambling—a push for transparency, regulation, and social responsibility. LegalIFI. https://legalIFI.io/ukraines-new-legal-framework-for-gambling-a-push-for-transparency-regulation-and-social-responsibility/
2. Global Gambling Guide. (2023, February 1). Ukraine gambling legislation update. Global Gambling Guide. https://www.globalgamingguide.com/denmark/ukraine/ukraine-gambling-legislation-update/

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For more information:

• Check out our coverage on the merger of registers by the KRAIL
• Discover how gambling brought €1 billion to the Dutch budget

Author: Alina Shvets

Note: This article is for informational purposes only and should not be considered as gambling advice. The information provided is based on available data at the time of writing and may not reflect the most current regulations or updates in the gambling industry. Always consult reliable sources and local regulations before engaging in any form of gambling.

• In the new push for transparency and social responsibility in Ukraine, the finance industry is likely to witness changes in diversity-and-inclusion practices as the government focuses on protecting minors from gambling advertising.
• Amidst the reforms in Ukraine's gambling industry, business entities can expect increased regulation and control, expanding beyond traditional gambling advertising restrictions to incorporate diversity-and-inclusion policies in media accessible to minors.

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