New Zealand Fashion Week secures sponsorship from Giltrap Group
After a three-year hiatus, the New Zealand Fashion Week (NZFW) is set to make a grand comeback, thanks to a significant sponsorship deal from the Giltrap Group. This partnership marks a pivotal moment for both parties, as it brings together fashion and luxury automobiles in a unique and exciting way.
The Giltrap Group, New Zealand's largest importer, distributor, and retailer of vehicles, will sponsor the NZFW for the first time. The collaboration aims to help New Zealand's fashion talent shine on the global stage and is a testament to Giltrap Group's long-standing support for innovation and creativity across industries, including fashion.
The partnership is particularly significant for Giltrap Group, as it marks the first time all its brands will have come together in a single sponsorship capacity. The group represents various luxury and high-end car brands, including Aston Martin, Audi, Bentley, Cupra, Geely, GM Specialty Vehicles, Jaguar, Kia, Lamborghini, Land Rover, Lexus, Lotus, McLaren, Polestar, Porsche, Skoda, Volkswagen, and Volvo.
Feroz Ali, the owner of NZFW, expressed his gratitude for the generous backing from Giltrap Group, stating that it is crucial for the continued success of the New Zealand fashion ecosystem. Steve Kenchington, CEO of Giltrap Group, shared his excitement about the partnership, emphasising that it's not just about sponsorship, but about showcasing design, performance, and passion.
The official reveal of the NZFW 2025 campaign will take place at the same time as the 2023 event, with the specific designers participating in the 2025 edition yet to be disclosed. The official designer list and schedule for "NZFW presented by Giltrap Group" will be revealed at the end of June 2025.
The 2023 NZFW will run from August 25-30, promising a week of fashion, design, and automotive excitement. The event was initially suggested to return as a biennial event, but the Giltrap deal ensures its return to an annual schedule, securing its place as a key event in New Zealand's cultural calendar.
This partnership between the New Zealand Fashion Week and Giltrap Group is a significant development for both parties, signifying a fusion of fashion and luxury automobiles that is sure to captivate audiences and elevate New Zealand's fashion industry on the global stage.
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