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Reinforced Leadership Expands in Delhi Branch for Famous Innovations

Expansion of Famous Innovations' Delhi team with three high-profile appointments: Saurabh Sabikhi as executive creative director, Lakshiyta Singh as planning director, and Chaitanya Lekhwani as senior creative director. These skilled veterans, each with a unique background in various...

Bolstering Authority in Delhi Branch: Famous Innovations
Bolstering Authority in Delhi Branch: Famous Innovations

Reinforced Leadership Expands in Delhi Branch for Famous Innovations

Famous Innovations, a leading creative agency, has made significant strides in enhancing its creative and strategic capabilities in North India by appointing three senior leaders to its Delhi office. Saurabh Sabikhi, Lakshiyta Singh, and Chaitanya Lekhwani have joined the team as Executive Creative Director – Copy, Planning Director, and Senior Creative Director – Copy respectively 135.

Meet the New Leaders

Saurabh Sabikhi, with 17 years of advertising experience, brings a wealth of knowledge from agencies like JWT, Cheil, Lintas, and Media Monks. He has worked on campaigns for renowned brands such as Amazon, Tata Tea, PepsiCo, Nestlé, Dabur, and Havells. His focus is on creating emotionally resonant stories 15.

Lakshiyta Singh, with over a decade of experience, has worked across various sectors including real estate, fintech, FMCG, personal care, consumer durables, F&B, and lifestyle. She specializes in brand transformations, go-to-market launches, and digital-first campaigns for clients like Bajaj, Shriram, Dabur, Nexus, and Blackstone. Her work integrates cultural insight with strategic clarity 15.

Chaitanya Lekhwani, with 15+ years in advertising and media, boasts a diverse portfolio that includes work with ESPN, CNN India, and DailyO, as well as campaigns for H&M, Toshiba, Vh1 Supersonic, Sleepwell, Dabur, Pulse, and Orient Bell 15.

The Famous Innovations App

In addition to strengthening its team, Famous Innovations has also launched an app for smartphones. This app offers industry news and analysis, real-time updates, and the convenience of reading articles on the go. Users can also save their favorite articles for later reading 135.

Subscribing to the Famous Innovations newsletter provides access to the latest insights and analysis, delivered directly to your inbox. You can also interact with the team on Telegram, Facebook, or by copying the link 135.

The Delhi office, under the leadership of Creative Head Sumit Chaurasia, aims to push the creative and strategic bar higher. The team combines deep expertise and diverse perspectives to produce culturally relevant, digitally savvy, and strategically sound campaigns, strengthening Famous Innovations' footprint and client offerings in North India 135.

This article was published on Aug 13, 2025, at 11:26 AM IST. You can find it on our website.

1. Saurabh Sabikhi, the new Executive Creative Director – Copy at Famous Innovations, focuses on creating emotionally resonant stories, having worked with notable brands like Amazon and Tata Tea.

2. Lakshiyta Singh, the Planning Director at Famous Innovations, specializes in brand transformations and strategic digital campaigns, having worked across various sectors including finance, lifestyle, and real estate.

3. Chaitanya Lekhwani, the Senior Creative Director – Copy at Famous Innovations, has a diverse portfolio that includes work in media, advertising, and finance, having collaborated with brands such as H&M, Toshiba, and Dabur.

5. Famous Innovations' recently launched app provides industry news, real-time updates, and article saves for convenience, while its newsletter offers the latest insights delivered directly to your inbox.

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