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"Retail sports lounges at BCLC casinos in British Columbia are slated to begin operations, marking the first such establishments in the region"

Approaching Super Bowl, British Columbia Lottery Corporation (BCLC) anticipates sports enthusiasts' desire for in-person betting, announcing the opening of two PROLINE-branded lounges at their casinos in the upcoming weeks. The sportsbooks will be launched at the mentioned locations.

British Columbia's initial retail sports lounges set to debut at casinos operated by BCLC
British Columbia's initial retail sports lounges set to debut at casinos operated by BCLC

"Retail sports lounges at BCLC casinos in British Columbia are slated to begin operations, marking the first such establishments in the region"

In an exciting development, the British Columbia Lottery Corporation (BCLC) is expanding its sports betting services, bringing the action to state-owned casinos across British Columbia.

The expansion, timed with the Super Bowl approaching, marks a significant step towards offering sports betting not only online but also through physical, state-owned casino venues. Mark Keast, writing for our website, reported that B.C.'s first in-person sportsbook lounge opened at Chances Kelowna on Super Bowl Sunday 2025, followed by a second location at Parq Vancouver in March 2025[1].

These new sportsbooks, branded under BCLC's PROLINE platform, will offer a full suite of competitive and live odds. Trained sportsbook staff will be on hand to help players with betting and understanding odds. Player-health messaging will be displayed throughout the sportsbook lounges and on terminals, emphasising BCLC's commitment to responsible gambling.

The Parq Casino in Vancouver, spanning over 72,000 square feet and boasting 600 slot machines and 75 gaming tables, will be one of the venues to host a sportsbook. Chances Casino Kelowna, which offers nearly 400 slot machines, poker, and live table games, will also feature a sportsbook.

This move by BCLC is part of a broader effort to grow legal sports betting in British Columbia following the legalization of single-game bets in 2021 and increased public campaigns promoting that gambling revenues support local services like health care and education[1]. The expansion also complements BCLC’s growing presence in the legal sports betting market alongside well-known sportsbooks accessible to B.C. residents online[2][4][5].

Staff at the sportsbook lounges can connect players to the casino's GameSense advisor for additional support. However, further details about the expansion were not provided in the article. BCLC plans to open more sportsbook lounges at other casinos in British Columbia, making sports betting more accessible and exciting for residents.

[1] Keast, M. (2025). BCLC expands sports betting services with new in-person lounges. [Website Name], [URL] [2] BCLC. (n.d.). Sports Betting. [Website Name], [URL] [3] BCLC. (n.d.). PROLINE. [Website Name], [URL] [4] BCLC. (n.d.). GameSense. [Website Name], [URL] [5] BCLC. (n.d.). Responsible and Regulated Online Casino Games. [Website Name], [URL]

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