Sports Betting Provider Unibet Now Boasts Three Female Boxers as Brand Ambassadors, Thanks to Sponsorship from Kindred
In a significant move for the world of professional boxing, Kindred, a leading online gambling provider with nine brands, has announced a sponsorship deal with three rising stars: Raven Chapman, Ellie Scotney, and Nina Hughes. The announcement was made in a press release on Thursday.
The deal, which is the largest ever agreed upon in the UK, surpassing all previous sponsorship agreements in terms of duration and value, will see Kindred supporting the boxers in their careers for an initial period of 12 months. The press release, however, did not provide details about the financial contributions or other services in the deal.
For Raven Chapman, Kindred's ambitions for the sport align perfectly with her own. She expressed satisfaction with the personal support and advantages for women's boxing in general. The three boxers will act as brand ambassadors for Kindred's brand, Unibet.
Kindred's sponsorship model aims for a sustainable and responsible contribution to the development of women's boxing. This move comes at a time when there is speculation about the increase in interest in women's boxing, making Kindred's engagement timely and strategic.
Meanwhile, Kindred has also been making headlines for other reasons. The French gambling giant FDJ has made an acquisition offer, but the decision is now with Kindred's shareholders. If the deal goes through, it could potentially cost 300 jobs as part of Kindred's restructuring.
Kindred, which is a Maltese company with 30 million customers, has recently experienced slight growth but has had to withdraw from some markets. Despite this, the company has committed to supporting women's boxing through this sponsorship deal.
While there is no specific information available about the exact terms and impacts of this sponsorship deal, a typical boxing sponsorship involves the sponsor providing financial support, equipment, or promotional backing to the athletes, which helps enhance their training opportunities and public profiles while promoting the sponsor’s brand. The implications usually include increased visibility for the sponsor in the boxing community and a positive brand association with elite athletes.
As for the boxers themselves, Raven Chapman, Ellie Scotney, and Nina Hughes are all promising talents in the world of boxing. More details about their careers and Kindred's usual sponsorship practices could not be found in the provided search results, but it is clear that this sponsorship deal is set to boost their careers and Kindred's presence in the boxing world.
Finally, Kindred has announced that it will be discontinuing its offer in the USA for strategic reasons by the end of 2024. This decision is likely to have implications for the company's operations and market presence, but for now, the focus is on this exciting new sponsorship deal.
- What about Kindred's sponsorship deal with the three rising boxing stars, Raven Chapman, Ellie Scotney, and Nina Hughes? It's the largest ever agreed upon in the UK, impressively outpacing all previous sponsorship agreements in terms of duration and value.
- Kindred's sponsorship model not only aims for a sustainable and responsible contribution to the development of women's boxing, but the deal also includes the boxers acting as brand ambassadors for Kindred's brand, Unibet.
- This sponsorship deal, while it doesn't provide specific financial details in the press release, typically entails Kindred providing financial support, equipment, or promotional backing to enhance the boxers' training opportunities, visibility, and overall profiles.
- Kindred's strategic move into women's boxing comes at a time when there's a growing interest in the sport, reinforcing the brand's commitment to the health-and-wellness and science sectors. Meanwhile, Kindred's foray into sports-betting, a finance-related segment, is making headlines for other reasons, with potential changes in ownership arising.
