U.S. Honesty Forges Alliance with Thrill One in Fresh Collaboration
Get Ready for Thrill One's Nitro Rallycross: US Integrity Steps In
Sports betting monitoring service provider, US Integrity, is on a roll, establishing partnership after partnership, and the latest one is no exception. This time, they've teamed up with Thrill One Sports & Entertainment, which is launching sports wagering under its brand Nitro Rallycross.
Thrill One: More Than Just a Nitro Circus Spinoff
Thrill One, established only last year in 2020, isn't your typical entertainment company. With brands like Nitro Circus, Street League Skateboarding (SLS), and Thrill One Media, they offer a diverse array of products. And now, they're venturing into the world of sportsbook providers, with the help of US Integrity.
As Thrill One's events make their way into various providers' sportsbooks, they've signed a multi-tier partnership with US Integrity. This partnership grants Thrill One access to US Integrity's integrity monitoring platform, along with other services, to ensure a smooth, regulated, and fair gaming experience.
US Integrity: The Enforcer of Fair Play
Matthew Holt, CEO of US Integrity, expressed his excitement about helping Thrill One expand into the United States' regulated sports betting market. He emphasized the importance of such collaborations, stating that they "ensure sports betting integrity and strengthen the unique & proprietary anomaly detection tools we have developed at US Integrity."
Joe Carr, CEO of Thrill One, echoed the sentiments, praising US Integrity for their proactive approach and commitment, which would play a crucial role in maintaining integrity as wagering becomes available across all their sporting events.
Nitro Rallycross Returns, Ready for Wagering
Thrill One's event, Nitro Rallycross, is gearing up for a comeback in the US on October 1 and 2 in Minneapolis. This event marks the company's first foray into wagering in the US states where sports betting is legal. The Nitro RX season will continue until March next year.
US Integrity: The Partner Every Gaming Company Wants
Since receiving a significant financial boost from Las Vegas Sands, US Integrity has been making waves in the industry. In July, they partnered with Desert Diamond Casinos & Entertainment, and by the end of the month, they had also signed on with MaximBet. August saw partnerships with Washington's Silver Reef Casino and 7 Cedars Casino. With a track record like this, it's no wonder that US Integrity is the partner every gaming company wants.
[1] The sports betting monitoring service provider US Integrity has signed a multi-tier partnership with Thrill One Sports & Entertainment.
[2] IC360 provides integrity monitoring solutions offering real-time alerts on global wagering activity.
[Enrichment Data:] When such partnerships occur, they often involve the use of integrity monitoring technologies to maintain the integrity of competitions and ensure regulatory compliance. These technologies monitor suspicious wagering activity to prevent corrupt practices and ensure fair competition. Examples of such solutions include IC360, which offers real-time alerts on global wagering activity, helping organizations navigate the evolving sports betting landscape and manage compliance and regulatory challenges more effectively.
- Thrill One, through its sports brand Nitro Rallycross, is partnering with US Integrity for sportsbook providers, seeking to ensure a fair and regulated gaming experience for its wagering events.
- US Integrity has access to Thrill One's Nitro Rallycross events, which will now be available for sports betting through various providers, thanks to a multi-tier partnership with the entertainment company.
- US Integrity's services extend beyond just integrity monitoring, offering the casino industry and sportsbook providers a proactive approach to enhancing gaming experiences, as evidenced by their partnerships with various clients such as Desert Diamond Casinos & Entertainment, MaximBet, and Silver Reef Casino.
- As Nitro Rallycross prepares to return to the US in October, Thrill One is confident in US Integrity's ability to help maintain integrity in the regulated sports betting market, ensuring that wagering on these events remains fair and honest.
- With its commitment to fair play and advanced monitoring services, US Integrity has become an essential partner for gaming companies looking to navigate the complex world of sports betting and ensure a thrilling experience for their customers.
