Wilson establishes new retail outlet at Mall of America
New and Exciting: Wilson Sporting Goods Makes a Splash in Mall of America
Are you ready for some sports? Wilson Sporting Goods, a veteran brand with a century-long history, is shaking things up with a brand new store at the Mall of America in Bloomington, Minnesota! This is the brand's eighth brick-and-mortar location in the US, and the first in this part of the country.
Wilson Sporting Goods entered the retail scene fairly recently, having opened its first store in Chicago, Illinois, in 2021. Since then, it hasn't looked back, especially now with this exciting expansion.
The new store brings Wilson's entire range of sporting goods and athletic-inspired apparel and footwear for basketball, baseball, tennis, football, and even technical sportswear for a variety of activities.
The Mall of America store boasts premium racket stringing and an "Equipment Room" where customers can rent products to try out before buying. You can rent rackets for tennis, pickleball, and padel for just $5 to $10 a day – a fee that's deducted if you decide to buy the product.
Gordon Devin, president and general manager of Wilson's soft goods and retail, expressed his excitement about the new store, calling it a "dynamic retail space" that demonstrates Wilson's commitment to engaging with local sports communities.
Customers can expect to find an array of products like the official basketballs of the NBA and WNBA, leading tennis rackets like the Pro Staff and Shift, and more. The store also showcases Wilson's latest technical sportswear offerings for both men and women, including the latest "City Edition" basketballs, representing Minnesota's very own Timberwolves.
According to recent reports, Mall of America is gearing up for major sports-related events, like the 2025 USA Wheelchair Softball International World Series. With this growing interest in sports, it's no wonder Wilson chooses Bloomington as its newest home.
Wilson Sporting Goods is part of the Amer Sports family, which also owns popular brands like Arc'teryx, Salomon, Atomic, and Peak Performance. Keep an eye out for more exciting developments from Wilson Sporting Goods – this is just the beginning!
- Wilson, an established brand with a century-old history, is venturing into the retail industry with its eighth physical store in the Mall of America, Bloomington, Minnesota.
- The American sports equipment giant, Wilson Sporting Goods, started its retail journey with the opening of its first store in Chicago, Illinois, in 2021.
- The new store offers a vast selection of sporting goods for various sports like basketball, football, tennis, baseball, and technical sportswear for diverse activities.
- The Mall of America store features a premium racket stringing service and an "Equipment Room" to rent products for trying before purchasing.
- Customers can rent tennis, pickleball, and padel rackets for $5 to $10 per day, with the rental fee being waived if they later buy the rented product.
- Gordon Devin, president and general manager of Wilson's soft goods and retail, emphasized the new store as a "dynamic retail space" that demonstrates Wilson's dedication to connecting with local sports communities.
- The store houses official basketballs of the NBA and WNBA, top-tier tennis rackets like the Pro Staff and Shift, and Wilson's latest technical sportswear for both men and women.
- The new store showcases the "City Edition" basketballs, representing the Minnesota Timberwolves, as part of its offering.
- The Mall of America is planning for significant sports-related events, such as the 2025 USA Wheelchair Softball International World Series, coinciding with the growing fascination for sports in the area.
- With its expansion into Bloomington, Wilson aims to capitalize on the rising interest in sports and contribute to the local sports culture.
- As part of the Amer Sports family, Wilson Sporting Goods competes alongside other market-leading brands like Arc'teryx, Salomon, Atomic, and Peak Performance, hinting at further exciting developments for the brand.
